What We Do

Founded in 1998, Sales (SPC) helps companies close more business by enhancing the sales proposal process to increase Proposal Close Ratios. SPC advances the concept that a winning sales proposal is a deliverable of two integrated processes — consultative selling and proposal development. The key to a winning proposal is that the buyer information gathered during a consultative sales process is the same information needed to write a buyer-focused sales proposal.


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  • Automates the sales proposal development and production process with its core product, Sales Document Builder (SDB), an Internet-based system.
  • Offers consulting services to design, develop, and automate proposal models and custom question screens, which help sales professionals gather the buyer information needed to transform a sales proposal model into a custom proposal.
  • Integrates Sales Document Builder with customer relationship management (CRM) or contact management systems.


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